ABOUT
DAVID

David Ricci doesn’t just design digital experiences, he pioneers new frontiers. At Amazon.com, he led the design team behind the company’s first online automobile purchasing platform, turning a once-unthinkable idea into a seamless, real-world experience. The project didn’t just redefine convenience—it reimagined what e-commerce could be, setting a bold blueprint for future digital marketplaces.

His award-winning talent was spotlighted with the Platinum dotCOMM Award from AMCP for the complete transformation of the Focus Ventures website. More than a redesign, this was a digital renaissance—an elegant fusion of form and function that elevated the brand’s online presence and boosted user engagement in the competitive world of venture capital.

When the Pro Selections sports community site needed to energize its fanbase, David delivered a revolution in interaction and storytelling. His boundary-pushing use of multimedia earned him the coveted Adobe Site of the Day Award, cementing the site’s place as a dynamic home for passionate sports lovers across the web.

David's creative force didn’t stop at websites—it lit up national publications. His advertising work for Canon, Panasonic, and Compaq was featured in Film & Video Magazine, while his Canon campaigns also graced the pages of Producer AV Video Multimedia Magazine. These striking, high-impact visuals resonated with the tech-savvy audiences of the broadcast and film industries, demonstrating David’s flair for fusing aesthetic excellence with market-savvy strategy.

One of his most talked-about creations came to life with a voice and a name—“Julie,” Amtrak’s virtual agent. David’s 3D design work on this interactive personality earned a spotlight segment on CBS Evening News, where millions saw how design, empathy, and technology could come together to humanize customer service in the transportation world.